Hosting a fundraising event can be a lot of work, but also extremely rewarding for your charity. It’s important to have a good plan in place before you launch into your event planning. Also, there are a number of great fundraising ideas out there, so try to narrow down the one that fits your organization the best. There are many things to keep in mind when putting together a charity event, so here are five tips for hosting a fundraising even to get you started.
1. State your purpose in writing. What is the main purpose of your event? There are so many details that go into organizing a major event that it’s important to keep your overall purpose in mind. So, put a one or two sentence mission statement in writing. Any activities that aren’t directly related to achieving that purpose don’t need to be a priority.
2. Set a financial goal and have a budget. Having a monetary goal in mind will help you monitor your costs to ensure that your charity will in fact make money by the time the event is finished. Also, having a monetary goal will help your team stay motivated raise money. And of course, you need to itemize your potential costs when planning your event, so make sure you have a solid budget.
3. Organize your leadership. Having motivated, organized, and people-oriented leadership is critical to any charity or non-profit. You will most likely need to put some type of committee together that will help take charge of volunteers and projects related to your special event. Do the legwork to find the people that will help your event be as successful as it can possibly be.
4. Do your due diligence with marketing. The importance of marketing and PR to your event can’t be underestimated. You won’t raise money if people don’t know about your event and aren’t excited about it. So, do as much as you possibly can to market and publicize your event.
5. Be generous with ‘thank you’. Throughout the process, and especially after your event takes place, make sure to thank your volunteers, your donors, and your leadership. They will be more likely to help you in the future and a kind word goes a long way!